Atlan Pricing and the $120K Marketplace Starting Price
Atlan pricing is not published on Atlan's website. Buyers request a demo and receive a custom quote. There is, however, one official public number: Atlan's listings on Microsoft Marketplace show a starting price of $120,000 per year, with set prices for one-, two-, and three-year terms. That listing is the clearest public signal of what an Atlan subscription costs before negotiation.
This article explains what the marketplace listing includes, how Atlan's pricing is structured, what the entry package costs per user, and which costs sit outside the license. All marketplace figures were read from Microsoft Marketplace in October 2026.
Atlan sells by custom quote, but its Microsoft Marketplace listings start at $120,000 per year for the Atlan platform with 5 admins and 5 members, or $220,000 for two years and $340,000 for three years. For the ten users in that entry package, the list price works out to $12,000 per user per year. Users, connectors, and modules drive the price as you grow, and implementation and administration add to the total. Compare it with other vendors in data catalog pricing compared.
Does Atlan Publish Pricing?
No. Like most enterprise data catalog vendors, Atlan does not list prices on its website and asks buyers to talk to sales. Pricing depends on the size of the deployment and is negotiated per customer.
Cloud marketplaces are the exception. Vendors that sell through Microsoft Marketplace or AWS Marketplace publish public offers with a price, so buyers can purchase through their cloud account and, for eligible offers, count the purchase toward an existing cloud spending commitment. Atlan has two such listings on Microsoft Marketplace, and they currently carry the same price.
What the Microsoft Marketplace Listing Shows
Both Atlan listings, "Atlan - Context Layer for AI" and "Atlan - Active Metadata Platform for Azure," are SaaS offers with a starting price of $120,000 per year. Both carry the base Atlan Platform plan, and the first also lists a plan with five users and five connectors:
| Plan | 1-year term | 2-year term | 3-year term |
|---|---|---|---|
| Atlan Platform (Active Metadata Platform + 5 Admins + 5 Members) | $120,000 | $220,000 | $340,000 |
| Atlan Platform - 5 Users and 5 Connectors (Context Layer for AI listing only) | $120,000 | $220,000 | $340,000 |
Three details are worth reading closely:
- The entry package is small. The base plan names five admins and five members, and the second plan names five users and five connectors. Larger teams and more sources sit above this starting point.
- Multi-year terms cost less per year than one year. A two-year term works out to $110,000 per year and a three-year term to about $113,000 per year, compared with $120,000 for a single year. The three-year term is not the cheapest per year.
- Multi-year terms are paid up front. The two- and three-year prices are listed as one-time payments for the full term.
Atlan's Microsoft Marketplace listing prices the Atlan Active Metadata Platform with 5 admins and 5 members at $120,000 for one year, $220,000 for two years, and $340,000 for three years.
Microsoft Marketplace, Atlan - Active Metadata Platform for Azure, plans and pricing, October 2026
How Atlan Is Priced
Outside the marketplace, the shape of Atlan's pricing follows the usual enterprise catalog pattern. Three factors move the quote:
- Users and roles. The marketplace plans already separate admins from members, and the number of people who actively curate and govern metadata matters more than the number who only browse.
- Connectors and data estate. One of the two marketplace plans counts connectors explicitly. A deployment that spans many warehouses, BI tools, and pipelines needs more of them.
- Edition and modules. Enterprise catalogs are usually sold in tiers, so capabilities you expect may depend on the package you buy. Confirm in writing what the quoted edition includes.
Term length and commitment size are the other levers, as the marketplace prices show. Both multi-year terms cost less per year than a single year, in exchange for paying for the full term up front.
Atlan Cost per User
The marketplace listing is the only official public price for Atlan, and it is most useful when you divide it by what the package contains. The base plan names five admins and five members, ten users in total, for $120,000 per year. That is $12,000 per named user per year at list price; the listing does not say whether additional view-only users are included. The second plan names five users and five connectors for the same $120,000, which is $24,000 per named user.
Enterprise deals are usually negotiated, so the price you are offered may differ. The marketplace figure is still the right anchor for a standard package, because it is the number Atlan itself publishes.
The per-user view also shows how the bill grows. Every step beyond the entry package, whether more people who curate metadata or more data sources to connect, moves you into a larger quote. Budget from the number of users and sources you expect in year two or three, not from the pilot.
Total Cost of Ownership Beyond the License
For any enterprise catalog, the subscription is only part of the cost. Plan for these as well:
- Implementation. Connecting sources, configuring domains and roles, and importing existing glossary content takes internal time even when the platform is SaaS.
- Growth beyond the entry package. Five admins, five members, or five connectors cover a pilot, not an enterprise. Each step up in users or sources changes the price.
- Administration and adoption. Someone has to keep connectors healthy, curate metadata, and help business users adopt the catalog. Low adoption is the most expensive outcome, because the spend continues while the value does not appear.
- Renewals. A multi-year term locks in a rate but also locks in the commitment. Check renewal terms and price protection before you sign.
How Dawiso Compares on Cost
Dawiso publishes its pricing. The Standard plan starts at 5,340 EUR per year (445 EUR per month) and includes five contributor seats, twenty viewer seats, and an unlimited number of connectors, with an allowance of 100,000 cataloged objects per contributor. Corporate and Enterprise plans scale by seats and add capabilities such as the MCP Server and SQL access to metadata.
A list price comparison is not a full comparison: the two products differ in scope and packaging, and both vendors negotiate larger deals. What the public numbers do show is the difference in model. Atlan's entry package names ten users, or five users and five connectors, at a price that starts in six figures, while Dawiso prices by seat, includes view-only users, and leaves the number of connectors open, so connecting another source does not change the bill as long as it stays within the object allowance. For a side-by-side view of features, see Dawiso vs Atlan.
Conclusion
Atlan does not publish a price list, but its Microsoft Marketplace listings do: $120,000 for one year for the platform with five admins and five members, $220,000 for two years, and $340,000 for three. For the ten users in the base package, that is $12,000 per user per year at list price, and larger teams or more connectors move into a bigger quote. Budget from the users, connectors, and modules you will actually need, add implementation and administration, and compare total cost with alternatives that publish their prices, such as those in data catalog pricing compared, Collibra pricing, and Microsoft Purview pricing.
Sources
Atlan does not publish official pricing on its website. The figures below are its public marketplace offers; confirm any number directly with the vendor.
- Microsoft Marketplace - Atlan - Active Metadata Platform for Azure (plans and pricing, accessed October 2026)
- Microsoft Marketplace - Atlan - Context Layer for AI (plans and pricing, accessed October 2026)
- Dawiso - Pricing
See it in action
Dawiso vs Atlan
Transparent per-seat pricing with unlimited connectors. See how the two platforms compare side by side.